\u7c21\u55ae\u4f86\u8aaa Google \u6f14\u7b97\u6cd5\u5c31\u662f\u900f\u904e\u5927\u6578\u64da\u7684\u5206\u6790\uff0c\u7531\u6a5f\u5668\u4eba\u53bb\u6d1e\u5bdf\u4f7f\u7528\u8005\u5728\u7db2\u9801\u4e0a\u7684\u641c\u5c0b\u95dc\u9375\u5b57\u3001\u641c\u5c0b\u610f\u5716\u53bb\u8abf\u6574\u641c\u5c0b\u7684\u7d50\u679c\u6392\u540d\uff0c\u70ba\u9054\u5230\u641c\u5c0b\u7d50\u679c\u66f4\u6e96\u78ba\u7684\u5448\u73fe\uff0cGoogle \u641c\u5c0b\u5f15\u64ce\u6703\u4e0d\u65b7\u7684\u8abf\u6574\u66f4\u65b0\u6f14\u7b97\u6cd5\uff0c\u4e5f\u5728\u4e0d\u5b9a\u671f\u6703\u6709\u6f14\u7b97\u6cd5\u7684\u5927\u66f4\u65b0\uff0c\u9019\u6a23\u7684\u66f4\u65b0\u6bcf\u4e00\u6b21\u90fd\u6703\u5f71\u97ff\u5230\u7db2\u7ad9\u7684\u6392\u540d\uff0c\u70ba\u6c42\u80fd\u6301\u7e8c\u4fdd\u6301\u9ad8\u6392\u540d\uff0c\u6240\u4ee5\u5fc5\u9808\u4e0d\u65b7\u7684\u66f4\u65b0 SEO\uff0c\u8b93\u5176\u7db2\u7ad9\u80fd\u96a8\u4e4b\u6539\u8b8a\u6210\u7b26\u5408\u6f14\u7b97\u6cd5\u7684\u6587\u7ae0\u3002<\/p>\n\n\n\n

<\/span>\u4e09\u3001  Google \u6f14\u7b97\u6cd5\u6709\u54ea\u4e9b\uff08\u6b77\u53f2\uff09<\/strong>\uff1f<\/span><\/h2>\n\n\n\n

<\/figure>\n\n\n\n

Google\u641c\u5c0b\u5f15\u64ce\u7684\u6f14\u7b97\u6cd5\u5f9e1997\u5e74\u8fc4\u4eca\u6709\u7d93\u6b77\u904e\u8a31\u591a\u7684\u66f4\u65b0\uff0c\u50cf\u662f\u6700\u65e9\u671f\u7684\u718a\u8c93\u6f14\u7b97\u6cd5\u3001\u4f01\u9d5d\u6f14\u7b97\u6cd5\uff0c\u5230\u73fe\u57282024\u5e74\u7684\u5783\u573e\u90f5\u4ef6\u66f4\u65b0\u3001\u6838\u5fc3\u66f4\u65b0\uff0c\u56e0\u6f14\u7b97\u6cd5\u66f4\u65b0\u6709\u5f88\u591a\uff0c\u4ee5\u4e0b\u6703\u63d0\u53d6\u76ee\u524d\u6700\u4e3b\u8981\u7684\u6f14\u7b97\u6cd5\u8cc7\u8a0a\uff0c\u70ba\u6c42\u8f15\u9b06\u77ad\u89e3\u6f14\u7b97\u6cd5\u5f8c\u80fd\u8ddf\u96a8\u4ed6\u722c\u4e0a\u641c\u5c0b\u6392\u540d\u3002<\/p>\n\n\n\n

\u6642\u9593<\/td>	\u6f14\u7b97\u6cd5<\/td>	\u66f4\u65b0\u91cd\u9ede<\/td><\/tr>
2011\/02\/23<\/td>	\u718a\u8c93\uff08Panda\uff09<\/td>	\u6253\u64ca\u5167\u5bb9\u8fb2\u5834(\u5c0d\u4f7f\u7528\u8005\u4f86\u8aaa\u4f4e\u54c1\u8cea\u3001\u4f4e\u50f9\u503c\u7684\u5167\u5bb9)<\/td><\/tr>
2012\/04\/24<\/td>	\u4f01\u9d5d\uff08Penguin\uff09<\/td>	\u6253\u64ca\u900f\u904e\u4e0d\u7576\u65b9\u5f0f\u9023\u7d50\u3001\u5783\u573e\u9023\u7d50\uff0c\u8207\u4eba\u70ba\u523b\u610f\u64cd\u4f5c\u3001\u904e\u5ea6\u5806\u758a\u95dc\u9375\u5b57\u7684\u7db2\u7ad9<\/td><\/tr>
2013\/09\/26<\/td>	\u8702\u9ce5\uff08Hummingbird\uff09<\/td>	\u512a\u5316\u7528\u6236\u9ad4\u9a57\uff0c\u63d0\u4f9b\u66f4\u597d\u7684\u641c\u5c0b\u7d50\u679c\u7d66\u4f7f\u7528\u8005<\/td><\/tr>
2015-04-21<\/td>	\u884c\u52d5\u88dd\u7f6e\u53cb\u5584(Mobile Friendly)<\/td>	\u4ee5\u66f4\u597d\u7684\u641c\u5c0b\u6392\u540d\u734e\u52f5\u5c0d\u65bc\u884c\u52d5\u88dd\u7f6e\u53cb\u5584\u7684\u7db2\u7ad9\uff0c\u8b93\u7db2\u7ad9\u64c1\u6709\u8005\u80fd\u66f4\u7a4d\u6975\u505a\u97ff\u61c9\u5f0f\u9801\u9762\u8a2d\u8a08\uff08RWD\uff09<\/td><\/tr>
2015\/10\/26<\/td>	Google\u6a5f\u5668\u5b78\u7fd2\u6f14\u7b97\u6cd5(RankBrain)<\/td>	\u7b2c\u4e00\u500b\u4f7f\u7528\u7684AI\u6f14\u7b97\u6cd5\uff0c\u900f\u904e\u6a5f\u5668\u5b78\u7fd2\u7684\u65b9\u5f0f\uff0c\u66f4\u512a\u5316\u667a\u80fd\u6392\u540d\uff0c\u8b93\u641c\u5c0b\u7d50\u679c\u66f4\u8cbc\u8fd1\u4f7f\u7528\u8005\u7684\u9700\u6c42<\/td><\/tr>
2019\/10\/25<\/td>	BERT<\/td>	\u900f\u904e\u4e0a\u4e0b\u6587\u6216\u95dc\u9375\u5b57\u53bb\u5224\u65b7\u6587\u7ae0\u5b57\u53e5\u9593\u7684\u8a9e\u610f\uff0c\u9032\u4e00\u6b65\u66f4\u77ad\u89e3\u4f7f\u7528\u8005\u7684\u641c\u5c0b\u610f\u5716<\/td><\/tr>
2021\/06\/25<\/td>	Page Experience \u7db2\u9801\u9ad4\u9a57\u66f4\u65b0<\/td>	\u5f9e\u6578\u64da\u7684\u4e09\u5927\u6307\u6a19:LCP\u3001FID\u3001CLS\u4f5c\u70ba\u4e00\u500b\u57fa\u6e96\u5206\u6578\uff0c\u7d9c\u5408\u684c\u6a5f\u53ca\u624b\u6a5f\u7684\u5206\u6578\u4f86\u5224\u65b7\u7db2\u9801\u7684\u4f7f\u7528\u8005\u9ad4\u9a57\u662f\u5426\u826f\u597d<\/td><\/tr>
2022\/05<\/td>	MUM<\/td>	\u66f4\u52a0\u5f37\u5927\u7684\u8a9e\u8a00\u6f14\u7b97\u6cd5(AI\u7cfb\u7d71)\uff0c\u80fd\u6df1\u5165\u7406\u89e3\u4f7f\u7528\u8005\u6240\u63d0\u51fa\u7684\u554f\u984c\u53ca\u610f\u5716\uff0c\u4e26\u63d0\u4f9b\u8f03\u8907\u96dc\u554f\u984c\u4e2d\u66f4\u52a0\u591a\u5143\u7684\u76f8\u95dc\u8cc7\u8a0a<\/td><\/tr>
2024\/03<\/td>	\u6838\u5fc3\u66f4\u65b0<\/td>	Google\u5b9a\u671f\u6703\u5c0d\u6f14\u7b97\u6cd5\u5167\u5bb9\u505a\u4f8b\u884c\u6027\u7684\u66f4\u65b0\uff0c\u6253\u64ca\u4f4e\u54c1\u8cea\u7684\u5167\u5bb9\u3001\u91dd\u5c0d\u5783\u573e\u5167\u5bb9\u505a\u6539\u5584\u3001\u63d0\u5347\u4f7f\u7528\u8005\u7684\u641c\u5c0b\u9ad4\u9a57<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n <\/span>\u56db\u3001  \u5f71\u97ff Google \u6f14\u7b97\u6cd5\u7684\u95dc\u9375\u56e0\u7d20<\/strong><\/span><\/h2>\n\n\n\n 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HTML\u7684\u6a19\u8a18\u6709\u52a9\u65bc\u641c\u5c0b\u5f15\u64ce\u722c\u53d6\u5206\u985e\u5167\u5bb9\uff0c\u5305\u542b\u9801\u9762\u6a19\u984c(Title)\u3001\u6558\u8ff0(Description)\u3001\u5167\u5bb9\u6a19\u984c(Heading)\uff0c\u5c24\u5176\u662fH1\u3001H2\u6a19\u984c\u7684\u660e\u78ba\u6a19\u793a\uff0c\u9664\u4e86\u8b93\u722c\u87f2\u80fd\u66f4\u6e05\u695a\u7684\u7406\u89e3\u5167\u5bb9\u4e4b\u5916\uff0c\u5728\u4f7f\u7528\u8005\u7684\u700f\u89bd\u4e0a\u4e5f\u80fd\u66f4\u5bb9\u6613\u77ad\u89e3\u5167\u5bb9\u3002<\/p>\n\n\n\n <\/span>5.\u9375\u7d50\u5b89\u6392<\/strong><\/span><\/h3>\n\n\n\n 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\u5167\u5bb9\u7684\u50f9\u503c\u6700\u7d42\u9084\u662f\u8981\u56de\u6b78\u5230\u4f7f\u7528\u8005\u7684\u9ad4\u9a57\uff0c\u662f\u5426\u7b26\u5408\u4f7f\u7528\u8005\u641c\u5c0b\u60f3\u770b\u5230\u7684\u7d50\u679c\u5167\u5bb9\uff0c\u4f7f\u7528\u8005\u4f86\u8a2a\u7684\u983b\u7387\u548c\u4e92\u52d5\uff0c\u662f\u5426\u6709\u505c\u7559\u89c0\u770b\u9801\u9762\u7b49\u7b49\u90fd\u662f\u80fd\u53cd\u6620\u51fa\u5167\u5bb9\u54c1\u8cea\u7684\u91cd\u9ede\u3002<\/p>\n\n\n\n <\/span>\u4e94\u3001  \u5982\u4f55\u512a\u5316\u7db2\u7ad9\u4ee5\u8fce\u5408 Google \u6f14\u7b97\u6cd5<\/strong><\/span><\/h2>\n\n\n\n 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